Leadership Coaching That Transforms People, Teams & Businesses
Tailored Leadership Coaching for Managers and Leaders in Ambitious SMEs Seeking Strategic Clarity, Enhanced Leadership Skills, and Sustainable Results.
As your SME experiences growth, are you encountering:
Leaders pulled into the day-to-day, with no time to think or plan
Team misalignment, where communication breaks down
Firefighting instead of leading, leaving leaders overwhelmed and reactive
Blurred roles and unclear expectations creating frustration or bottlenecks
Accidental Managers, struggling to lead people effectively
A lack of strategic clarity, making it hard to prioritise or make decisions
Our coaching is specifically designed to address these kinds of challenges directly, helping leaders, managers, and team members navigate these challenges without feeling overwhelmed.
Helping you achieve the goals you once thought were out of reach, build real confidence in your abilities, and step up to thrive in your role.
Our approach is practical, results-driven, and tailored to your specific goals—whether that’s developing stronger leadership, increasing team engagement, or driving business growth.
Working with us means more than just coaching—it’s about driving real, measurable impact in your business and career. Our coaching strategies help you make smarter, more confident decisions, so you’re not second-guessing your next move. We support you in building stronger, more cohesive teams that perform at their best, reducing friction and increasing collaboration.
Most importantly, we help you create sustainable business growth—coaching that isn’t just about quick wins, but long-term success. This isn’t just about development—it’s about lasting results.
These aren’t signs of failure. They’re signs it’s time to invest in your leadership capability—so your business can grow with clarity, confidence and direction.
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"The most supportive and patient coach - allowing me to progress at my own time with action-orientated meetings that have resulted in me developing a clear vision, values and boundaries as I transitioned into self-employment."
- Lisa Gosnay
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"The ethical coaching I received via the Ethical Coaching Company has been transformative for my business and I have taken away tips from that session which will serve me for years to come."
- Suzy Rennison
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"The way I perceive myself, my strategy for marketing, funding, processes, my vision, customer journey, you name it really, every single thing has shifted either slightly or in such a huge way that I don't recognise my earlier self."
-Nikki Simpson
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“The Ethical Coaching Company has added some excellent value to the businesses we support helping them in all aspects of their business to help them scale. I would definitely recommend any business to work with them as trusted and experienced coaches.”
-Suzanne McCreedy
Book An Informal Chat With Our Team
Contact us today to book your informal discussion to find out if we are the right fit for you and your business needs.
Benefits of Coaching
Our personalised coaching supports you in developing deep self-awareness, intentional leadership, and clarity about the impact you have on others. Through tailored strategies, you'll gain:
Clarity on strategic direction, priorities and the bigger picture
Build self-awareness and emotional intelligence to lead with intent
Improve communication and influence across the business
Lead with confidence, even through uncertainty or change
Step back from the day-to-day and start thinking more strategically
Make better decisions, faster and with more impact
Develop the ability to reflect effectively and understand themselves better
Shape and strengthen your culture through values-led leadership
Create high-trust, high-performing teams by leading well
Who is Our Coaching For?
Strong leadership doesn’t happen by accident. Our coaching is for ambitious SMEs who want to invest in the people driving the business—those leading others, making decisions, and shaping your culture day to day.
Founders and directors who are stuck in the day-to-day need headspace to lead strategically with intention.
Managers who’ve been promoted without the tools or support to lead and manage people well.
Senior staff or team leads who are holding a lot of responsibility but lack clarity in their role.
Leadership teams who need to align, lead with purpose, and drive the business forward—together.
Our Approach
At The Ethical Coaching Company, we don’t just offer one-off coaching—we embed every conversation within our Business Growth Model. This flexible, coaching-led framework helps growing SMEs cut through the noise and focus on what really matters: clear strategy, strong leadership, and a culture that can hold growth. Whether we’re working with your CEO, your senior team, or a first-time manager, this model underpins how we coach—giving structure, clarity, and consistency to every step of the journey. It ensures leadership development isn’t just personal—it’s aligned with your business goals and built for impact.
What’s Included
Our leadership coaching is tailored to your business, your people, and your pace—whether it’s 1:1 or group-based. While every partnership is bespoke, here are two of our most popular starting points to give you a feel for how we work.
Option 1
Our Signature 1:1 leadership Coaching Package is a focused, high-impact THREE-month coaching experience that includes:
Initial 90-minute deep dive strategy workshop session
Accountability support throughout with access to our full bank of resources
Two x 60-minute 1:1 coaching sessions per month
Clear, actionable recommendations after each session
Coaching aligned to your strategic focus, culture, and leadership challenges
Final 60-minute reflection session to close the coaching programme
Investment £3,200 (+vat)
Option 2
Strategy Session – Clarity to Lead Forward. A focused starting point for SMEs ready to step back, refocus, and move forward with intent:
Pre-session work to understand your context, challenges and goals
90-minute strategic workshop (1:1 or as a leadership team)
Clear summary report with themes, recommendations and next steps
45-minute follow-up session to check progress and support implementation
Ideal for founders, MDs, or leadership groups wanting direction and focus
Investment £1,200 (+vat)
Additional Options Include:
Group coaching and facilitated team development
Workplace assessments (EQ, 360, TraitMap, and more)
Team dynamics and leadership diagnostics
Bespoke leadership development pathways
Let’s talk about what’s right for your business—we’ll build around what you actually need, not a generic template.
Discover if our Business Coaching is the perfect fit for you and your business.
Schedule an informal chat with a member of our team today to explore your next steps.
Why Choose Us?
At The Ethical Coaching Company, we don’t do generic coaching. We partner closely with you, delivering personalised, practical support that's directly aligned with your unique business goals and values.
Our coaches are fully qualified, accredited, and deeply committed to helping your people thrive. In addition to our core team, we offer access to trusted specialist associate coaches—available as bespoke additions to your coaching package—to ensure you always receive exactly the expertise you need.
No jargon, no off-the-shelf solutions—just straightforward, impactful coaching tailored specifically to your organisation. Explore our coaches' specialist areas of expertise below:
Business Coaching & Mentoring
Leadership & Profiling
Company Culture
Neurodiversity Specialist
Mindset & Energetics
Environmental
Menopause
Fertility
Staff Retention & Team Dynamics
Grief & Loss
“If you’re looking for clarity and help to achieve your big business goals then you’re in the right place, and you’re certainly not alone!”
We can help you connect to the golden threads of activity that will drive growth for you.
— Kirsty Waite, CEO @The Ethical Coaching Company
Have a question or ready to talk? Drop us a message and let’s explore how we can support your growth.